I participated in a thread recently where people were talking about how much they hate cold messaging, and someone shared a screenshot where someone said “I’m just following my upline’s guidance.” And it made me stop and think.
We don’t teach cold marketing in the Suite. I’m not saying it doesn’t work, I’m only saying most people don’t like cold messages, and it’s not an attraction-based strategy that will build a relationship-focused and sustainable business.
How do we, as students of attraction strategy and receivers of cold messages best respond when we get one.
I love to tell the line story.
We are all standing on a line, numbered one through infinity. There are people in front of you, and people behind you on the line. Perhaps the line is based on experience in your business, confidence, certain skills or competencies…. I truly believe it’s a privilege to help people behind us on the line, and learn from and get inspired by people ahead on the line. Done well, that’s abundance and servant leadership. And that’s really the core of attraction strategy.
So let’s come back around to the cold message example that we’ve all received. We can all give a little grace. If someone is trying to work their business, there are two responses to “cold” messages that rub us the wrong way. One – “good for you, for taking advice and guidance from your upline! I can tell you’re working hard, I have a tip that might make your approach even more effective…” Two – “your method sucks and people hate it, stop contacting me.”
They’re just behind you on the line. And maybe a little boost, encouragement, or positive reinforcement could go a bit further to help them push you both forward.
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